How Promevra works
Promevra looks at your business, proposes a campaign, writes the copy and creative, and — depending on your plan — runs it. Everything below is generated from the same configuration the product runs on.
How much the AI does
This is the axis the plans are built on. Every tier does everything the one below it does; what changes is how much happens without you asking.
| Level | What it does |
|---|---|
| Sees and suggests | Analyses your business and shows what it would do — the audience, the angles, the channel mix. It does not build or publish anything. |
| Builds when you ask | Writes the copy, generates the creative and assembles the campaign on request. You review everything and you publish it. |
| Improves continuously | Everything above, plus it keeps watching what runs — showing you where budget would be better spent and flagging creative that has gone stale. |
| Runs the account | Acts on its own inside guardrails it cannot exceed: scaling what performs, pausing what does not, and moving budget between campaigns, with a cap on how far any budget moves, a daily ceiling and a cooldown between changes. Anything judged high-impact waits for your approval. |
| AI with a human strategist | Everything above, operated as a service — a person owns the account alongside the AI, with custom workflows and reporting. |
What counts against your plan
Two things are metered: published ads and videos. Everything else inside a campaign is free, which is the part most people assume they are being charged for and are not.
| Thing | Counts? | Detail |
|---|---|---|
| Published ads | Yes — against your monthly ad allowance | An ad counts when it is published to a platform. Building one, regenerating its copy, or trying a different image costs nothing. |
| Videos | Yes — against your monthly video allowance | The one separately metered creative, because it is by far the most expensive thing the product makes. |
| Copy and images inside a campaign | No | Iterate freely — the plan limits how many ads you put out, not how many attempts it took to get one right. A generous monthly ceiling on total generation keeps runaway use from outrunning the plan; ordinary work does not come near it. |
| Analysis and strategy | No | Looking at your business, proposing an audience and a channel mix costs nothing — you should be able to see the plan before committing to it. |
What each plan includes
| Free | Starter | Pro | Agency | |
|---|---|---|---|---|
| Published ads per month | 1 | 1 | 7 | 21 |
| Videos per month | 0 | 1 | 5 | 21 |
| Connected ad accounts | 1 | 1 | 7 | 25 |
| Team members | 1 | 2 | 8 | 25 |
| What the AI does | Sees and suggests | Builds when you ask | Improves continuously | Runs the account |
Enterprise is not listed: it is priced on what it actually needs, with a human strategist on the account. One Evra subscription covers Promevra alongside every other product.
Which platforms are live
Connectors are written for more platforms than are switched on. A connector that is built but not yet authorised by the platform is worse than an absent one — the connect button works, and the failure only shows up later as campaigns that never sync — so only the verified ones are offered.
- Meta Ads — temporarily unavailable, awaiting platform approval
- Google Ads — temporarily unavailable, awaiting platform approval
- TikTok Ads — temporarily unavailable, awaiting platform approval
- LinkedIn Ads — temporarily unavailable, awaiting platform approval
- Pinterest Ads — temporarily unavailable, awaiting platform approval
- Reddit Ads — live
A campaign can only be built for a platform that is live, and only published to an account you have connected. Nothing is charged for a platform you cannot reach.
What we do not do
Promevra does not spend your ad budget — your money goes to the platform directly, through your own connected ad account, and we never hold or move it. Autonomous plans act inside guardrails they cannot exceed — a cap on how far any budget moves, a daily ceiling and a cooldown between changes to the same campaign — and anything judged high-impact waits for your approval.
Something here wrong or missing? This page is generated from the same configuration the product runs on, so if it disagrees with what you see in the app, that is a bug worth hearing about — contact@evra.pro.